Kogan.com prioritizes high-impact fixes and saves engineering time with DXI

As one of Australia’s largest online retailers, Kogan.com has its sights set on improving the life of the customer at every touchpoint. The Kogan.com team understands that even a small improvement—like fixing a bug that results in a one percent lift in successful checkouts—can lead to hundreds of thousands of dollars in revenue. This is why they ensure teams across the company have access to FullStory’s best-in-class Digital Experience Intelligence (DXI) platform to debug quickly, prioritize issues based on opportunity cost, and save costly engineering time with full context through Session Replay.