The 7 mobile metrics high-performing teams must track

Well-orchestrated, data-driven mobile apps can boost sales, foster brand loyalty, and drive revenue–three things that are imperative in industries with neck-and-neck competition. 

Despite this, the quality and effectiveness of an app is often an afterthought compared to desktop or mobile browser experiences. Releasing a mobile app is merely the starting point—not the finish line—especially in a world where more than a third of smartphone users would delete an app if they encounter a software bug.

Smart teams know that developing and releasing a mobile app is just the first mile in the long journey to delivering a successful, five-star mobile app.

Access FullStory's mobile metrics guide now and start tracking the high-impact stats that can make or break your mobile app experience.